Pokemon Go was a massive phenomenon that hit the world a few months ago. If you’re not sure what it is, (and I would find that hard to believe!) it’s an app on your phone that allows you to hunt down computer generated characters by following maps of the area that you live in and, using the camera on your smartphone to show where they are.
It produced something we now call ‘accidental exercise’. With all of the walking that users were doing trying to chase down a Pokemon or catch a Snorlax, it made them take more exercise than they were ever used to.
Well, our dreams of accidental exercise have been dashed, and are now lying in tatters at our inactive feet as a new study has revealed that the health benefits of Pokemon GO have been pretty short-lived – Didn’t see that one coming!! 😱😝
The study from Harvard University, published in the British Medical Journal, found that at first, enthusiastic players (meaning anyone with a trainer level of five or higher) took an extra 955 steps a day while using the game.
But by the sixth week of playing, these players reverted back to their usual laziness, taking no more steps than they had been before they got into the Pokemon hype.
So, it looks like it’s back to watching fitness videos whilst eating crisps for the British public – Well done Pokemon Go for being addictive and adventurous to start with – if only it could have been sustained!!